Have you heard of “KISS?” (Keep It Simple Sweetie!) Here is what some famous authors have said about simplicity. They all support the notion that short and sweet is the way to go. “I never write ‘metropolis’ for seven cents when I can write ‘city’ and get paid the same.” – Mark Twain (1835-1910) “The most… Read More »
A recent client was preparing to give a PowerPoint presentation at an industry event. A freelance colleague of hers had done a good job helping her create a preliminary presentation, writing the copy for the slides and the notes sections. In a creative field, my client produced the visuals. Although they are both experts in… Read More »
Do your presentations tend to wander? Are they a compilation of points and data that don’t have enough focus? Do you have a scaffold that works from start to finish? Some call it the main message, the big idea or the thesis statement. I call it your Point of View. Whatever you name it, it’s… Read More »
Delivering an effective presentation hinges on connecting with one’s audience. But that connection starts well before you get up and speak. Here are three ways to connect with your audience while you prepare the content of your presentation: 1. Research your audience To whom will you be speaking? Understanding who they are and where they… Read More »